Jackson Market Report – January 2025

The New Year has arrived & I’m cautiously optimistic for 2025. For many people, January brings thoughts of new goals, plans and opportunities…many of which could involve a move. Now is the perfect time to start preparing if you’re thinking of listing your home in the spring.

Our homes serve us well over the years, but as life changes, you might decide it’s time to move. The idea of moving into the home that fits your lifestyle now sounds appealing. But first, you know you want to maximize your sale price.

You’ve put too much into your home over the years to leave money on the table. As you consider selling, you deserve insight and guidance from an expert in your local market. Here are the top things to know about the Jackson area real estate market right now:

Days on Market have Decreased

In December, the median days on market for sold properties here in Jackson decreased to 34, from 36 in November, continuing the downward trend that started in November.  When selling your home, it’s crucial to have the right strategy in place to prepare, price, and position it in a way that stands out to attract buyers’ attention and sell quickly.

Number of Properties Sold has Increased

The number of properties sold in December increased to 47, up from just 22 in November. However, for the same period, pending sales decreased from 38 to 23, suggesting a decrease in closings on the horizon for January.  With the local market constantly changing, sellers should focus on making sure they’re working with a professional that knows the local market and will ensure their home is positioned in a way that reaches and appeals to as many potential buyers as possible.

Median Sale Price has Increased

In December, the median sale price in Jackson increased to $270k from $256k the month before. While not the lowest median we’ve seen here all year, it’s far from the highest of the year.  For the same period, the median list price was $280k. This resulted in a sales to list price ratio of 96%, indicating less competition between buyers this month. Although prices have been trending downward the 4^th quarter of this year, this doesn’t necessarily mean that individual home prices have come down that significantly. A more accurate observation is that the seasonal slowdown is more pronounced at higher price points, as more buyers shopping for higher price homes in our area chose to pause their home search for the holiday season. It’s important for sellers to work with an agent who is monitoring these shifts to set appropriate prices and expectations from the start to maximize sales price while minimizing days on market.

As a homeowner, what does this mean for you?

If you’re thinking about selling in the next 12 months, now is the time to start preparing for market.

Yes, real estate transactions can be complicated. But they don’t have to feel that way. When we work together, I use a proven system to get you from consultation to closing without unnecessary stress & worry. You deserve an agent who thoroughly understands your unique needs and can confidently guide you seamlessly through your real estate transaction—so you can focus on living your life!

This is why my clients have trusted me to guide them through their biggest financial transactions since 2013. My step-by-step process has been carefully developed to get you the best price, within your ideal timeline, with the least amount of stress.

If you are thinking about selling your home in the next 12 months, call me today for your Strategic Marketing Consultation → 770-630-8394